In May, the City of Gainesville, in partnership with market research firm ETC Institute, launched a city satisfaction survey to gather insight about perceptions of city service quality and to learn more about our community’s priorities and concerns. ETC is a national leader in market research for local government organizations and has surveyed more than 2 million people in 900 communities in 49 states since 2010.
The survey was mailed to 7,000 randomly selected neighbors across the four commission districts. A total of 1,042 responses were received, with a minimum of 250 responses per commission district. On Thursday, ETC Institute presented its findings to the commission.
Residents Have a Positive Perception of the City
83% rated Gainesville as an excellent or good place to live; only 8% gave a rating of below average or poor
79% rated Gainesville as an excellent or good place to raise children; only 8% gave a rating of below average or poor
Satisfaction with City Services is Higher in Gainesville Than Other Communities
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Gainesville rated higher than the U.S. average in 30 of 45 areas
Satisfaction with the overall quality of city services rated 20% above the U.S. average
Top Community Priorities Over the Next Two Years
Traffic flow on major streets
Overall cost of living
The study results will be used as a benchmark for future surveys. Survey data will also be used to help enhance organizational performance and set priorities.